Scam category

Ponzi and pyramid schemes

Ponzi and pyramid schemes promise high, consistent returns but pay existing investors with new investor money rather than actual profits. Pyramid schemes add a recruitment layer: you earn by signing up others rather than selling a real product. Both inevitably collapse when recruitment slows, leaving the vast majority of participants with losses. Modern versions disguise themselves as crypto platforms, forex trading groups, or social media investment clubs.

29 scams tracked↑ 4% avg trend1 risingAll categories

Category activity

“pyramid scheme”

↓ 8%

Watch for

  • Returns are guaranteed at a fixed percentage regardless of market conditions.
  • Your earnings depend primarily on recruiting new members rather than selling a product or service.
  • The company is vague about how it actually generates profits and discourages questions about its business model.

Common searches

ponzi scheme warning signspyramid scheme scammlm fraudguaranteed return investment scam

OpenScam News Feed

Ponzi and pyramid schemes
↓ 3%

crypto Ponzi scheme

Fraudulent cryptocurrency investment platforms promise guaranteed high returns but pay early investors with new investor funds, eventually collapsing and leaving most participants with total losses.

What to do first

Be extremely skeptical of any investment promising guaranteed returns, as all legitimate investments carry risk

Targets

Investors

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

forex trading pool scam

Scammers recruit investors into unregistered forex trading pools promising consistent monthly profits, but use new deposits to pay existing members while pocketing the majority.

What to do first

Verify any forex fund manager or trading pool is registered with the CFTC and NFA at nfa.futures.org/basicnet

Targets

Investors

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

MLM recruitment scam

Pyramid schemes disguised as multi-level marketing opportunities focus primarily on recruiting new participants rather than selling actual products, with the vast majority of members losing money.

What to do first

Request and review the company income disclosure statement before joining, paying attention to what percentage of participants earn a profit

Targets

Job seekers

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

gifting circle scam

Participants are told to give a cash gift to join a circle with the promise of receiving a larger payout when they recruit enough new members, which is an illegal pyramid scheme.

What to do first

Understand that gifting circles are illegal pyramid schemes regardless of what they are called

Targets

Low-income households

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

real estate investment club scam

Fraudulent real estate investment clubs collect member funds for supposed property deals that never materialize, using new member contributions to pay returns to earlier members.

What to do first

Verify any real estate investment through independent title searches and property records

Targets

Investors

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

social media cash gifting scam

Cash gifting schemes promoted through Instagram, TikTok, and Facebook promise that sending money to a stranger will result in receiving a larger amount back from future participants.

What to do first

Never send money to strangers online in exchange for a promise of a larger return

Targets

Young adults

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

blessing loom scam

The blessing loom is a pyramid scheme presented as a board or flower diagram where participants pay to enter and are promised a large payout when enough new members join below them.

What to do first

Recognize that the blessing loom is an illegal pyramid scheme regardless of the language used to describe it

Targets

Low-income households

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

high-yield investment program (HYIP) scam

HYIPs are fraudulent online investment platforms that promise extraordinarily high returns, sometimes 1-10 percent daily, funded entirely by new investor deposits in a classic Ponzi structure.

What to do first

Understand that returns of 1 percent per day would be 3,678 percent annually, which is impossible for any legitimate investment

Targets

Investors

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

binary options scam

Fraudulent binary options platforms manipulate trades so customers always lose, refuse withdrawals, and often operate from offshore locations with no regulatory oversight.

What to do first

Trade binary options only on CFTC-regulated exchanges such as Nadex in the United States

Targets

Investors

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

crowdfunding Ponzi scheme

Scammers use crowdfunding platforms or create their own to collect funds for fictional projects, using new contributions to pay fake returns to early backers before disappearing.

What to do first

Research the project team independently and verify their identities and past work before backing a campaign

Targets

Investors

Seen in

U.S.

Ponzi and pyramid schemes
↑ 11%

MLM health supplement recruitment scheme

A health supplement company requires participants to buy inventory upfront and earn primarily through recruiting new sellers rather than product sales, leaving most participants with unsold stock and financial losses.

What to do first

Research the company's income disclosure statement — if available, it will show that most participants earn little or nothing.

Targets

Parents

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Essential oils MLM recruitment scam

Essential oil companies use wellness claims and community-building tactics to recruit sellers who must purchase inventory, with the real money flowing from recruitment rather than retail sales.

What to do first

Ask to see the company's income disclosure statement and calculate typical annual earnings after expenses.

Targets

Parents

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Crypto MLM token recruitment scheme

A cryptocurrency project uses MLM-style recruitment to attract investors who earn commissions by recruiting others, with the token having little real utility or market value.

What to do first

Verify the token is listed on major exchanges and has real trading volume independent of the recruitment program.

Targets

Crypto traders

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Fitness coaching MLM recruitment scheme

A fitness company sells coaching programs and shakes through a recruitment-heavy MLM structure where most participants pay more for products than they earn from selling.

What to do first

Ask for the income disclosure statement and calculate median earnings after required product purchases.

Targets

Young adults

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

MLM travel club recruitment scheme

A travel company sells memberships through an MLM structure where the real product is the recruitment opportunity, not discounted travel, and most members never recoup their membership fees.

What to do first

Compare the travel deals offered to prices on public booking sites like Kayak, Google Flights, or Booking.com.

Targets

Travelers

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Forex trading MLM recruitment scheme

A company combines forex trading signals or education with an MLM recruitment structure where participants earn more from recruiting traders than from actual profitable trades.

What to do first

Ask for verified trading records (not screenshots) showing consistent profits from the signals or strategies.

Targets

Young adults

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Skincare and beauty MLM recruitment scheme

A beauty or skincare company requires sellers to purchase inventory and recruit new sellers, with most participants unable to sell enough product to cover their costs.

What to do first

Compare the products to similar items available in retail stores to evaluate the price premium.

Targets

Women

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Insurance and financial services MLM scheme

A financial services or insurance company uses MLM recruitment to sell policies, with agents earning more from recruiting new agents than from providing sound financial advice.

What to do first

Research the company's reputation with your state insurance department and the BBB.

Targets

Young adults

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Social media MLM recruitment pressure

MLM sellers use social media to target friends, followers, and acquaintances with business opportunity pitches disguised as personal messages, creating social pressure to join or buy.

What to do first

It is okay to say no — a real friend will respect your decision without pressuring you.

Targets

Young adults

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

MLM income claim fraud

MLM companies and their sellers make misleading income claims that suggest typical participants earn significant money, when income disclosures show most earn little or nothing.

What to do first

Always ask for and read the company's income disclosure statement before joining.

Targets

Young adults

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

CBD and hemp product MLM scheme

A company sells CBD or hemp products through an MLM structure, combining unverified health claims with aggressive recruitment, leaving most sellers with unsold inventory.

What to do first

Compare CBD product pricing and third-party lab testing to non-MLM brands available in stores.

Targets

Adults

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Energy and utility MLM scheme

An energy company uses MLM recruitment to sell electricity or gas plans, with agents earning more from signing up new agents than from providing competitive energy rates.

What to do first

Compare the offered rate, including all fees, to your current utility rate before switching.

Targets

Homeowners

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Weight loss MLM scheme

A weight loss company sells shakes, supplements, or programs through MLM recruitment, making unverified health claims while most sellers lose money on required purchases.

What to do first

Compare the cost per serving to retail meal replacements and supplements.

Targets

Women

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Fashion and clothing MLM scheme

A fashion company sells clothing through an MLM structure where sellers buy inventory upfront, face no-return policies, and earn primarily through recruiting new sellers.

What to do first

Never invest in inventory you cannot return — check the return policy before purchasing.

Targets

Women

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

MLM targeting college students

MLM companies aggressively recruit on college campuses, targeting students with promises of financial independence, flexible schedules, and entrepreneurship experience.

What to do first

Research the company name before attending any info session — search the company name plus scam or MLM.

Targets

College students

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

Legal services MLM scheme

A company sells prepaid legal service plans through MLM recruitment, where agents earn more from signing up new agents than from the legal plans providing value to members.

What to do first

Compare the monthly plan cost to simply paying for legal consultations as needed.

Targets

Adults

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

How to identify an MLM vs a legitimate business

A guide to the key differences between legitimate direct sales businesses and illegal pyramid schemes, including the five warning signs that an opportunity is really an MLM recruitment trap.

What to do first

Ask: Can I earn a reasonable income selling products without recruiting anyone? If the honest answer is no, it is an MLM.

Targets

Job seekers

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

MLM schemes targeting immigrant communities

MLM companies target immigrant communities through cultural trust networks, church groups, and diaspora gatherings, exploiting language barriers and the desire for financial independence.

What to do first

Research the company name in English — many MLM warning sites and FTC actions are only available in English.

Targets

Immigrants

Seen in

U.S.

Ponzi and pyramid schemes
↓ 3%

MLM recruitment after job loss

MLM recruiters target people who have recently lost their jobs, framing the opportunity as a way to replace income quickly, when most participants earn less than minimum wage.

What to do first

Remember that a legitimate employer pays you — you do not pay them to start working.

Targets

Job seekers

Seen in

U.S.

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