$12.5B
FTC-reported fraud losses in 2024
FTC says consumers reported losing $12.5 billion to fraud in 2024.
A financial services or insurance company uses MLM recruitment to sell policies, with agents earning more from recruiting new agents than from providing sound financial advice.
“pyramid scheme”
↓ 8%Key indicators
Estimated impact
$6.0K
median reported loss
Scam breakdown
The company recruits agents who must pay for licensing, training materials, and leads.
Agents earn commissions on insurance policies they sell and overrides on their recruits' sales.
Recruiting new agents is positioned as the path to financial freedom, not client service.
Many agents fail to earn back their upfront costs and leave within the first year.
What to do first
Research the company's reputation with your state insurance department and the BBB.
Related terms
Real-world example
Based on reported patterns. Names and details are illustrative.
The setup
Daniel, 24, a young adults, encountered what appeared to be a legitimate ponzi and pyramid schemes situation while using LinkedIn. The company recruits agents who must pay for licensing, training materials, and leads.
Step 2
What happened next was calculated: Agents earn commissions on insurance policies they sell and overrides on their recruits' sales.
Step 3
The pressure escalated quickly: Recruiting new agents is positioned as the path to financial freedom, not client service.
Step 4
Then came the real trap: Many agents fail to earn back their upfront costs and leave within the first year.
The outcome
Daniel realized something was wrong when aggressive recruiting on college campuses and linkedin targeting recent graduates. By that point, significant damage had already been done — money sent, personal information shared, or trust exploited.
The lesson
Research the company's reputation with your state insurance department and the BBB. Daniel's experience shows why aggressive recruiting on college campuses and linkedin targeting recent graduates and agents must pay for their own licensing, training, and lead generation are the clearest early warning signs.
How to identify it
What to do now
What to save before reporting
How big is this problem
These numbers come from government agencies and official reports. If you have been affected, know that this is a widespread problem — not something that only happens to careless people.
$12.5B
FTC says consumers reported losing $12.5 billion to fraud in 2024.
Imposters
FTC says imposter scams remained the most commonly reported fraud category in 2024.
History and evolution
Recovery and follow-up
Why this pattern keeps working
Even when the story changes, most scams still use the same pressure pattern: urgency, authority, and a request to move money or data fast.
State insurance regulators have investigated MLM insurance companies for mis-selling practices, and income disclosures from companies like Primerica show median earnings below the cost of participation.
State insurance department investigations and company income disclosures.
Where to report it
If you have been targeted by this scam, reporting it helps authorities track the pattern and protect others. United States has dedicated agencies that handle fraud reports.
ReportFraud.gov
Federal Trade Commission
Central U.S. consumer fraud reporting portal.
File an IC3 complaint
FBI Internet Crime Complaint Center
FBI portal for internet-enabled crime reports.
Start identity theft recovery
IdentityTheft.gov
Official U.S. identity theft recovery plan builder.
Explore further
Who is most at risk
Primary targets
Young adults, College students, Recent graduates, Professionals
Geographic concentration
United States, Canada
Primary channel
LinkedIn — Ponzi and pyramid schemes
Why this group is vulnerable
Young adults are particularly vulnerable because this scam exploits trust in familiar brands, authority figures, and time-sensitive decisions. The ongoing nature of reports suggests that awareness among this demographic remains low.
Sources and methodology
OpenScam tracks scam patterns using a combination of government consumer protection databases (FTC, IC3, Action Fraud), platform-specific fraud reports, and verified consumer complaint data. Each entry is cross-referenced against at least two independent sources before publication.
Severity ratings are based on financial impact potential, reversibility of damage, and volume of reports across multiple reporting channels. Trend velocity reflects the rate of change in report volume over the most recent 90-day window.
This page was last verified on 2026-04-05. Red flags, recovery steps, and reporting resources are reviewed quarterly against current agency guidance.
Evidence and indicators
Source notes
Frequently asked questions
The company recruits agents who must pay for licensing, training materials, and leads. Agents earn commissions on insurance policies they sell and overrides on their recruits' sales. Recruiting new agents is positioned as the path to financial freedom, not client service. Many agents fail to earn back their upfront costs and leave within the first year.
Aggressive recruiting on college campuses and LinkedIn targeting recent graduates Agents must pay for their own licensing, training, and lead generation The interview feels more like a recruitment pitch than a job interview Heavy emphasis on recruiting a team rather than serving clients
Research the company's reputation with your state insurance department and the BBB. Calculate all upfront costs including licensing, training, subscriptions, and lead generation before joining. Ask what percentage of agents are profitable after their first year — if they avoid the question, that is a red flag. Compare the company's products (insurance policies, financial products) to those offered by non-MLM competitors.
This scam primarily targets Young adults, College students, Recent graduates, Professionals. It is most commonly reported in United States, Canada and typically appears on LinkedIn.
Insurance and financial services MLM scheme is currently on our watch list. It has been reported across US, CA. Last updated 2026-04-05.
Recent reports
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Help someone avoid this scam.
Scammers succeed because people do not talk about it. If you or someone you know has been affected, there is no shame in it — it happens to millions of people every year. Share this page with friends and family so they know what to look for.