$12.5B
FTC-reported fraud losses in 2024
FTC says consumers reported losing $12.5 billion to fraud in 2024.
Pyramid schemes disguised as multi-level marketing opportunities focus primarily on recruiting new participants rather than selling actual products, with the vast majority of members losing money.
“pyramid scheme”
↓ 8%Key indicators
Estimated impact
$6.0K
median reported loss
Scam breakdown
Operators design a commission structure that rewards recruiting new distributors far more than actual product sales
New recruits are required to purchase starter kits or monthly product quotas, generating revenue for the company and their upline
Only those at the top of the pyramid earn meaningful income, while the vast majority of participants lose money on required purchases and fees
What to do first
Request and review the company income disclosure statement before joining, paying attention to what percentage of participants earn a profit
Related terms
Real-world example
Based on reported patterns. Names and details are illustrative.
The setup
Ahmed, 29, a job seekers, encountered what appeared to be a legitimate ponzi and pyramid schemes situation while using Social media. Operators design a commission structure that rewards recruiting new distributors far more than actual product sales
Step 2
What happened next was calculated: New recruits are required to purchase starter kits or monthly product quotas, generating revenue for the company and their upline
Step 3
The pressure escalated quickly: Only those at the top of the pyramid earn meaningful income, while the vast majority of participants lose money on required purchases and fees
The outcome
Ahmed realized something was wrong when income opportunity emphasizes recruiting others over selling products to end consumers. By that point, significant damage had already been done — money sent, personal information shared, or trust exploited.
The lesson
Request and review the company income disclosure statement before joining, paying attention to what percentage of participants earn a profit Ahmed's experience shows why income opportunity emphasizes recruiting others over selling products to end consumers and participants must purchase large amounts of inventory or pay significant upfront fees to join are the clearest early warning signs.
How to identify it
What to do now
What to save before reporting
How big is this problem
These numbers come from government agencies and official reports. If you have been affected, know that this is a widespread problem — not something that only happens to careless people.
$12.5B
FTC says consumers reported losing $12.5 billion to fraud in 2024.
Imposters
FTC says imposter scams remained the most commonly reported fraud category in 2024.
History and evolution
Recovery and follow-up
Why this pattern keeps working
Even when the story changes, most scams still use the same pressure pattern: urgency, authority, and a request to move money or data fast.
FTC research has shown that in most MLM structures, over 99 percent of participants lose money, and the FTC has taken action against multiple companies including Herbalife and Vemma
FTC Consumer Sentinel 2025
Where to report it
If you have been targeted by this scam, reporting it helps authorities track the pattern and protect others. United States has dedicated agencies that handle fraud reports.
ReportFraud.gov
Federal Trade Commission
Central U.S. consumer fraud reporting portal.
File an IC3 complaint
FBI Internet Crime Complaint Center
FBI portal for internet-enabled crime reports.
Start identity theft recovery
IdentityTheft.gov
Official U.S. identity theft recovery plan builder.
Explore further
Who is most at risk
Primary targets
Job seekers, Stay-at-home parents, Young adults
Geographic concentration
United States, Mexico, Philippines
Primary channel
Social media — Ponzi and pyramid schemes
Why this group is vulnerable
Job seekers are particularly vulnerable because this scam exploits trust in familiar brands, authority figures, and time-sensitive decisions. The ongoing nature of reports suggests that awareness among this demographic remains low.
Sources and methodology
OpenScam tracks scam patterns using a combination of government consumer protection databases (FTC, IC3, Action Fraud), platform-specific fraud reports, and verified consumer complaint data. Each entry is cross-referenced against at least two independent sources before publication.
Severity ratings are based on financial impact potential, reversibility of damage, and volume of reports across multiple reporting channels. Trend velocity reflects the rate of change in report volume over the most recent 90-day window.
This page was last verified on 2026-04-04. Red flags, recovery steps, and reporting resources are reviewed quarterly against current agency guidance.
Evidence and indicators
Source notes
Frequently asked questions
Operators design a commission structure that rewards recruiting new distributors far more than actual product sales New recruits are required to purchase starter kits or monthly product quotas, generating revenue for the company and their upline Only those at the top of the pyramid earn meaningful income, while the vast majority of participants lose money on required purchases and fees
Income opportunity emphasizes recruiting others over selling products to end consumers Participants must purchase large amounts of inventory or pay significant upfront fees to join Income disclosure statements reveal that over 99 percent of participants earn less than they spend
Request and review the company income disclosure statement before joining, paying attention to what percentage of participants earn a profit Research the company on the FTC website and consumer complaint databases Avoid any opportunity where income depends primarily on recruiting rather than selling products to real customers
This scam primarily targets Job seekers, Stay-at-home parents, Young adults. It is most commonly reported in United States, Mexico, Philippines and typically appears on Social media.
MLM recruitment scam is currently on our watch list. It has been reported across US, MX, PH. Last updated 2026-04-04.
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Help someone avoid this scam.
Scammers succeed because people do not talk about it. If you or someone you know has been affected, there is no shame in it — it happens to millions of people every year. Share this page with friends and family so they know what to look for.