$12.5B
FTC-reported fraud losses in 2024
FTC says consumers reported losing $12.5 billion to fraud in 2024.
A phishing email or text claims there is an unauthorized charge on your Apple Pay account, directing you to a fake dispute page that steals your financial information.
“impersonation scam”
↑ 604%Key indicators
Estimated impact
$960
median reported loss
Scam breakdown
Scammers send emails or texts mimicking Apple Pay transaction alerts for purchases the victim did not make.
The message includes a 'dispute this charge' link leading to a phishing site that looks like Apple's support portal.
The fake site requests Apple ID login, credit card details, and personal information under the guise of processing a refund.
What to do first
Check your transaction history directly in the Wallet app on your iPhone — do not use links from messages.
Related terms
Real-world example
Based on reported patterns. Names and details are illustrative.
The setup
Timothy, 35, a apple pay users, encountered what appeared to be a legitimate brand impersonation scams situation while using Apple. Scammers send emails or texts mimicking Apple Pay transaction alerts for purchases the victim did not make.
Step 2
What happened next was calculated: The message includes a 'dispute this charge' link leading to a phishing site that looks like Apple's support portal.
Step 3
The pressure escalated quickly: The fake site requests Apple ID login, credit card details, and personal information under the guise of processing a refund.
The outcome
Timothy realized something was wrong when notification of a charge you do not recognize sent via email rather than through the wallet app. By that point, significant damage had already been done — money sent, personal information shared, or trust exploited.
The lesson
Check your transaction history directly in the Wallet app on your iPhone — do not use links from messages. Timothy's experience shows why notification of a charge you do not recognize sent via email rather than through the wallet app and link to 'dispute' the charge leads to a non-apple website are the clearest early warning signs.
How to identify it
What to do now
What to save before reporting
How big is this problem
These numbers come from government agencies and official reports. If you have been affected, know that this is a widespread problem — not something that only happens to careless people.
$12.5B
FTC says consumers reported losing $12.5 billion to fraud in 2024.
Imposters
FTC says imposter scams remained the most commonly reported fraud category in 2024.
History and evolution
Recovery and follow-up
Why this pattern keeps working
Even when the story changes, most scams still use the same pressure pattern: urgency, authority, and a request to move money or data fast.
Payment platform impersonation is among the fastest-growing phishing categories according to the Anti-Phishing Working Group.
OpenScam research
Where to report it
If you have been targeted by this scam, reporting it helps authorities track the pattern and protect others. United States has dedicated agencies that handle fraud reports.
ReportFraud.gov
Federal Trade Commission
Central U.S. consumer fraud reporting portal.
File an IC3 complaint
FBI Internet Crime Complaint Center
FBI portal for internet-enabled crime reports.
Start identity theft recovery
IdentityTheft.gov
Official U.S. identity theft recovery plan builder.
Explore further
Who is most at risk
Primary targets
Apple Pay users, Adults, Young adults
Geographic concentration
United States, United Kingdom, Australia
Primary channel
Apple — Brand impersonation scams
Why this group is vulnerable
Apple Pay users are particularly vulnerable because this scam exploits trust in familiar brands, authority figures, and time-sensitive decisions. The rapid increase in reports suggests that awareness among this demographic remains low.
Sources and methodology
OpenScam tracks scam patterns using a combination of government consumer protection databases (FTC, IC3, Action Fraud), platform-specific fraud reports, and verified consumer complaint data. Each entry is cross-referenced against at least two independent sources before publication.
Severity ratings are based on financial impact potential, reversibility of damage, and volume of reports across multiple reporting channels. Trend velocity reflects the rate of change in report volume over the most recent 90-day window.
This page was last verified on 2026-04-04. Red flags, recovery steps, and reporting resources are reviewed quarterly against current agency guidance.
Evidence and indicators
Source notes
Frequently asked questions
Scammers send emails or texts mimicking Apple Pay transaction alerts for purchases the victim did not make. The message includes a 'dispute this charge' link leading to a phishing site that looks like Apple's support portal. The fake site requests Apple ID login, credit card details, and personal information under the guise of processing a refund.
Notification of a charge you do not recognize sent via email rather than through the Wallet app Link to 'dispute' the charge leads to a non-Apple website Requests your full card number, CVV, or Apple ID password to process the dispute
Check your transaction history directly in the Wallet app on your iPhone — do not use links from messages. Contact your bank or card issuer if you see actual unauthorized transactions. Forward the phishing email to [email protected].
This scam primarily targets Apple Pay users, Adults, Young adults. It is most commonly reported in United States, United Kingdom, Australia and typically appears on Apple.
Apple Pay unauthorized charge scam is currently surging — reports are increasing rapidly. It has been reported across US, UK, AU. Last updated 2026-04-04.
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Help someone avoid this scam.
Scammers succeed because people do not talk about it. If you or someone you know has been affected, there is no shame in it — it happens to millions of people every year. Share this page with friends and family so they know what to look for.